| Welcome
to the special issue of PharmaView!
Pharmaceutical Marketers
are facing increasing pressures: increasing competition; squeezed
margins; shrinking budgets; more to do and less time to do it. It’s
becoming difficult to work any harder, and of course it's always
better to work smarter. Therefore we bring you the PharmaView.
PharmaView is a biweekly
educational and informative newsletter for improving readers’
marketing knowledge and reporting the latest news in the pharma
industry. It also provides great opportunities to exchange ideas,
network and be recognized among your peers in the
industry.
Through PharmaView, you can:
Learn peer’s experience
in pharma marketing
Stay in touch with what’s
happening in pharmaceutical marketing today
Be on the pioneering edge
of pharmaceutical marketing
Have networking / idea
exchange opportunities
Consultech News
• About
Us
Integrating local knowledge with international
perspective, Consultech Co. Ltd. offers its clients and
prospects one-lstop solutions with sales and marketing consultancy,
advertising and promotion strategies.
Consultech is an
affiliate company of Omnicom, the world's largest advertising and
communications holding company.
学术会议,是制药企业传播产品信息、打造品牌优势的重要方式。大到学术年会,小到科室会,组织得当的话,都将成为教育医生、沟通情感的好机会。
然而在目前的会议中,存在着医生被动接受信息、缺少体贴的个性化服务、无法评估会议效果等问题。
如何提高会议质量,如何使信息传递传递更有效,成为摆在每一个产品经理面前最重要的问题之一。
康斯公司的iMeeting将帮助您解决这些问题。
iMeeting是什么?
iMeeting(interactive Meeting)是康斯公司自行研发的医药互动营销系统(PIM)的子产品,主要应用在制药企业的各类会议中。
小到代表组织的科内会,大到市场部的专家研讨会、学术年会及产品上市会中,iMeeting均能有效帮助您提高会议质量。

iMeeting的特点是什么?
将最新的技术手段与会议活动相结合,信息有效传播、过程监控评估、环节人性互动、准备便捷简单。
iMeeting如何提高会议质量?
• 收集医生信息,了解医生的产品态度
• 激发医生兴趣,通过互动活动促进医生对产品的认知
• 传播产品信息,培养医生处方习惯
• 高频率品牌提示,建立医生的品牌忠诚度
• 会后评估,数据体现会议效果
Successful Cases
| 医生如是说 |
活动很好、很有趣!谢谢贵公司! |
--华科大附属同济医院 某教授 |
短信提醒很好,很实用。 |
--成都市儿童医院 某主任医师 |
这种方式真的特别好,方便,及时。 |
--兰州第一医院 某副主任医师 |
| |
您想立刻提升会议质量吗?
请即垂询
或浏览www.pim-imeeting.com申请试用或了解更多互动营销方案
|